A few features include:
- Targeting of boycotts based upon user characteristics including race/ethnicity, religion, gender and sexual preference
- Ability to list boycott description and demands as well as videos related to the boycott
Many viral marketing tools to spread the word including integration with Twitter, ability to email friends, etc. - Complete controls over boycott including messaging to other boycott participants
- Geo-mapping for seeing location of boycott participants
- Companies have the ability to respond to the boycott through the site
- Powerful community tools associated with each boycott including forum, avatars, etc.
No comments:
Post a Comment